I do love a good online ad #Fail, this one isn’t a shocker, but its rather amusing.

I read this story http://www.news.com.au/breaking-news/nasa-space-balloon-crashes-into-car-in-alice-springs-on-take-off/story-e6frfku0-1225859896618 with interest on the News.com.au website about the NASA Balloon crash in Alice Springs.

The interesting thing for me was the advertisement to the right of the story – for me, multiple times it was a Tourism Australia ad – using a very Northern Territory advertising look and feel to it, and the opening graphic was a Hot Air Balloon.  Yep, far from being a NASA space Balloon, but still funny placement.

Gotta love keyword advertising.

NASA Balloon Advertising

NASA Balloon Advertising (Second Frame)