Trevor Long - trevorlong.com



13 Feb 2008 - SanDisk Flash Memory... Ducati Style
You often wonder what companies get out of sponsoring sporting teams, motorsport or whatever variety.

SanDisk sponsor the Ducati MotoGP team (and our own Casey Stoner!), so apart from some great branding, and corporate hospitality, what is in it for them?

How about getting to USE the Ducati Name on products.

For Moto fans, Ducati is the essence of speed, quality, performance, so for SanDisk, why not capture those elements and use them as elements within their own products.

So, if you are a Ducati fan, or if you are a fan of speed and performance, look out for the SanDisk Extreme Ducati edition products.

Pricing:
  • 8GB CompactFlash Ducati Edition....$419
  • 4GB CompactFlash Ducati Edition...$209
  • 4GB SD Plus Ducati Edition....$139
  • 4GB USB flash drive Ducati Edition...$159
The Compact Flash cards operate at 45MB/s, the SD and Flash Drives at 20MB/s.

The Compact Flash cards are just great looking and high performance.

The SD card is a magical peice of technology.  Flash Card for your camera, which breaks in half, folds over, and allows you to insert it DIRECTLY into your USB slot, and access the data.  Brilliant.  Plus it comes with a keyring case which allows you to take it EVERYwhere with you.

Then there is the Flash Drive.

This is a heavy, solid, well built key, packing 4GB of memory, and shaped and coloured like the tail of a Ducati Motorbike.  Flick the key out, insert into USB, and ON comes the tail light of the 'bike'

Its Big (4GB), its solid case feels like raw metal, and it comes with a custom lanyard, as well as SanDisk’s RescuePRO® Deluxe software for recovering data that is accidentally deleted. The drive is compatible with Windows 2000, Windows XP, Windows Vista, and versions 10.1.2 or better of the Mac operating system.

Check them out if you are in the market for portable memory, whatever it is for.



Three Sandisk Extreme Ducati Edition products 
11 Feb 2008
1 of 16

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